GENERALI IL VIAGGIO DEI BEHAVIOURS
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LUOGO: Milano
CLIENTE: Generali
CATEGORIA: C-Content
C-ZONE looked after even the smallest detail of the Generali Italia ‘The Behaviours Journey’ communication project, video and graphic.
Ownership, Simplification, Human Touch and Innovation were the 4 Behaviours, reference points for Generali Italia’s way of working. The project recounts the journey and best practices implemented every day.